The City of Tigard's primary tricolor logo is the most recognizable symbol of our brand. It was designed to reflect our community and embody the city's vision to be "An equitable community that is walkable, healthy, and accessible for everyone."

The secondary Logo is the alternate version of our logo that is used when horizontal space is limited.

The City of Tigard logos are available in Spanish for use with materials translated into Spanish.

Logo Variations

The primary and secondary logos are the preferred options for use on city-branded materials. If necessary, the logo is also available in several monotone versions to ensure appropriate contrast on colored or busy backgrounds. These versions are available in the city's branded primary blue, black, and white.

Clear Space

The City logo must always maintain a minimum distance, or “clear space,” from graphics, text elements, and the edges of the paper or digital materials to which it is added. To ensure maximum visibility, readability, and consistency, this required space is defined by the bowl, or lower circular base, of the "d" in "Tigard." This clear space applies to the entire City logo, as illustrated below in gray.

Minimum Reproduction Size

In addition to maintaining clear space, the logo’s integrity depends on keeping it at a legible size. For accessibility purposes, the logo should never be used at less than 1.5 inches wide for the primary logo and 0.86 inches wide for the secondary logo.

Incorrect Usage

Below are a few examples of what you should not do with the City’s logo. It should be kept true to its original design and should only change in certain, unavoidable circumstances. This is the City’s calling card. It should look its best! If you have any questions regarding correct vs. incorrect usage, please contact the Communications Manager.

Restrictions

Use of the City’s logo is reserved for the City only, except when permitted by the City’s Design and Communications Division. The City logo must not be altered in any way or used without permission to imply endorsement of any organization or service.

Department Logos

Several departments within the City of Tigard operate as sub-brands under the umbrella of the city’s parent brand. These departments remain closely connected to the City of Tigard, typically using the official city logo with an added emphasis on their respective department titles.

The Tigard Police Department and Parks & Rec, however, are the only sub-brand with their own distinct branding. This unique approach highlights the department's role in providing dedicated services to the community and aligns with its mission to serve all who live, work, and play in Tigard. The department has three logos that reflect its commitment to community service and reinforce its identity as a vital part of the city.

Need Branding Assistance or Our Logos?

Do you have questions about our logos or need a copy of the logo? Contact the City of Tigard Design Team.

If you are requesting a copy of the logo, please be sure to include details about where and what you are looking to use the City of Tigard logo for.